Posts tagged Small Business
Sales and marketing 101 for small business

Are you feeling a little scattered in your approach to generating more customers?

Join us for our latest vlog where we are going back to basics - or you could call it housekeeping. So many of our clients come to us very stressed because they are stuck in the ‘execution’ of their marketing plan - but don’t really have any strategy behind it.

In this 8 minute video, we talk about how you can set yourself up for success…

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Are you stuck writing your business plan?

We’ve had an influx of clients go through our 'business plan review' session of late so we’ve been in the thick of guiding clients with their business goals and strategy - and well, its been awesome.

The light bulb moments, bringing the goals to life and paving those clear next steps - all of these things help reduce our clients feeling of overwhelm and thats why we enjoy what we do.

So if you are a little stuck on where to start with your own business plan we have some tips … 

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It's about time...

When we first started our small business, our babies were still babies. We were only prepared to work in the business part-time, and therefore our expectations about how much we would earn (like nothing in the early days) and what we could achieve were always linked back to how many working hours we had to physically commit to the business. We did a time audit.

Time is probably one of the most important factors. When you’re juggling a family and a small business, it’s very easy to burn out.

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You owe me for the years, not the minutes. Finding your worth in business.

The thing is, some of us struggle with pricing, because although we understand our customer’s needs, desires and pain points, we don't necessarily walk into our small business on day one with the confidence and understanding of how to charge people for our skills and experience.

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Spotlight on Small Business Owner, Scribe and Social and Influencer, Sonia Styling.

We not only chat to Sonia about her experience with launching her own lady startup, but we also get to use her extensive experience as an ‘influencer’ to chat about all things collaborations and influencing. There is a lot of nervousness amongst small business owners when it comes to engaging with an influencer, we receive lots of questions on how to get a collaboration started, and sometimes, it can be as easy as just asking.

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Here’s Why Email Marketing is Not Dead

We recently had the opportunity to jump on the Brave Business Podcast with Anna and Flori from Business School for Mums to chat about the importance of email marketing and answering that question we get asked so often, ‘Is email marketing dead?’.

Listen in and snag yourself a copy of our Free Download: Five Steps to Building Your Email Marketing Plan

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'Sales and Marketing 101' for small business success.

Are you starting a business this year? I bet you’d love to know the perfect recipe for success!

Well, sorry to say there isn't one, but here are some tips or 'sales & marketing 101' if you will, to help you to create the perfect storm for your biz.

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Jingle, jingle, jingle, our Christmas sales checklist is ready now!

Is your business prepped and ready for Christmas? Not even joking! We used to work for a major retail brand, and the Christmas offers and promotions were squared away in June. Thankfully small biz world is nimble and we don't quite need those lead times, but given it’s now October (where has this year gone?) your planning for the 'season of spending' should be underway.

Did we hear a big ‘gulp’? Don’t have any plans underway yet? Don't stress. Thankfully being organised is our superpower, and we've got ya’ back with our Christmas sales checklist.

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